Brand Monitoring For Beginners

Part of running a successful brand is getting the conversation going about you- who you are, what you do, and why you do it. Once you start growing, your public perception will grow as well. Monitoring what people are saying about you is important for your growth and brand image. Read more…

The Basics Of YouTube Ads

With over two billion monthly users, YouTube is one of the most popular social media platforms. With a quick search, you can find videos covering just about any topic that interests you. If you’ve spent some time on YouTube, you have probably noticed the ads that play before your video Read more…

How To Drive Traffic To Your Website

Chances are, when you started your business, creating a website was high on your priority list. Websites serve as an information hub for customers, and is probably the first place they’ll go if they are looking for information. Although some customers may stumble across your website on their own, driving Read more…

Introduction To Geo-Targeting

Websites allow people to access content from anywhere in the world. For some people, this news sounds overwhelming and scary. For others, it sounds like a dream come true. A small eCommerce company could reach a businessman in Europe or a small independent developer in Mississippi. Having a diverse group Read more…