Mobile marketing has become increasingly popular over the last few years. With many eCommerce shoppers owning smartphones, mobile marketing is an easy way to reach customers where they are. While we discussed many aspects of mobile marketing a few weeks ago, short message marketing, more commonly called SMS, is one Read more…
When starting out expanding your eCommerce business, excitement is at a high. Bringing your ideas to life is one of the best parts about starting a business, and seeing your competitors or others in your industry running creative advertisements, buying cool new equipment, or introducing new products will only Read more…
Mobile shopping has become more and more popular over the years. In 2019, 52.2 percent of traffic came from mobile traffic. While smartphones make up the majority of this, mobile includes tablets and other mobile devices. Making sure that you have a mobile marketing plan can be crucial to Read more…
If your company has been around for awhile, chances are you have an established brand. Some companies choose to grow and change their brand gradually, while others prefer to remain true to their original image. Once in awhile, these older brands need a bit of an overhaul to help them Read more…