Unique Selling Proposition

In an ever growing economy like today having a Unique Selling Proposition is an essential tool for your business. As previously mentioned in our July 3rd blog post, in order to attract customers, you need to have a Unique Selling Proposition (USP). But what exactly is a USP and how Read more…

Multilingual Service

For any business wanting to expand globally, it is important to take the business to where the customer lives and speak to him in a language that he recognizes. We have talked about this before, in our blog dated June 4. A general knowledge of other cultures is of essence: Read more…