There are many metrics that are important to keep up with when running a business. Taking time to educate yourself on what is working, what customers are responding to, and what your weak areas are can make a world of difference in your success. One important metric that can get Read more…
When talking about Search Engine Optimization, or SEO, what comes to mind is how high you rank in Google searches. However, there is a new type of SEO that is on the rise- social SEO. As the largest social media platform, Facebook is the perfect place to start working on Read more…
Content marketing is an important part of running any business. Whether creating new content comes naturally, or if you need to put in a little more effort to get the results you are after, there are plenty of tools to help make your job easier. Here are some free or Read more…
Part of running social media accounts for your business is communicating with customers, and part of communicating with customers is keeping up with direct messages (also known as DMs). Many customers choose to reach out on social media, rather than calling or emailing your customer service team. Although responding to Read more…
Whether you are designing your homepage, a product page, or a link from an ad, your landing page is going to be the first impression your audience has of you. With a quick glance, your visitor will decide if they want to stay on your site or look elsewhere. Designing Read more…