5 Of The Best Instagram Photo Editing Apps in 2024

With over 2 billion active monthly users on Instagram, it can be challenging to create content that stands out. Getting the right lighting and angle isn’t easy, and can be a time-consuming process. While it might seem as though many users are expert photographers, there are many editing apps available to help you make professional-looking content, no matter your budget and skill level. Here are some of the best apps to help you reach your full Instagram potential.

Snapseed:

Snapseed is a free photo editing app that is easy to use for beginners while offering tools that more advanced photographers will appreciate as well. Snapseed offers a few filters, but where it really shines is its wide selection of tools. Shadows, bright lighting, and even head poses can be changed. Although the amount of tools they offer can seem a little overwhelming at first, Snapseed is very user-friendly and easy to get the hang of.

VSCO:

VSCO is a wonderful tool for those looking to create an aesthetically pleasing Instagram page. They offer some photo editing tools but are known for their wide range of filters. VSCO also serves as a social media platform, but if you don’t want to post your own photographs on there you can still use the editing tools. VSCO splits its filters into different categories, including trending filters, warm tones, cool tones, and even filters recommended based off of the photo you are editing. They offer a free version and paid annual memberships depending on your photo editing needs.

CapCut:

If you want to create Instagram Reels or video posts, CapCut is a great place to start. This beginner-friendly app offers a wide selection of customizable templates, which is perfect for anyone just starting out with video. You can also edit photos, although their options are more limited than some of the other apps. CapCut also offers AI tools, including Dreamina which converts text to AI images or videos, a Speech tool, and PackPic, an image editor. You can sign up for a free account, or access more features with a Pro account for $13.49 a month.

PicsArt:

PicsArt is a mobile app for creators who are looking for something a little more “fun”. They offer many templates and tools, including a background remover, fun text overlays, stickers, plenty of AI options, and even a meme generator. You can stick with the classics or really let your creativity shine- they have templates and effects for whatever you have in mind! PicsArt is suitable for anyone, no matter your skill level. While there is a free plan, to get the most out of your experience one of the paid subscriptions is your best option.

Instagram:

Editing in Instagram used to be wildly popular when the app first launched, although it has taken a back seat to apps with more options. However, if your main goal is to maximize your reach, consider editing photos within Instagram. If your photo does not need much editing done, you can do the basics within the app. Instagram’s algorithm favors content made inside of the app, so that is an easy way to boost your content for free!

While you might not need to do heavy editing on every photo or Reel you post, it is good to have some apps on hand. Most pictures are not going to come out perfect, and editing is an easy way to get more professional-looking content. There are many apps available, so find what works best for you and mix and match to fit your needs! Do you use editing apps? Which one is your favorite?