Cart abandonment is a big and frustrating problem for most eCommerce stores. A study by Barilliance found that a whopping 78.65% of online shoppers never check out, leaving items sitting in their carts. One of the best ways to recover abandoned shopping carts is to send out emails to Read more…
Most eCommerce companies have something that helps set them apart from their competition, and specific things that make them stand out to their customers. Building a brand helps you gain a loyal customer base, makes you stand out, and gives new followers a clear idea of who you are Read more…
When markers are creating new content, it is easy to rely on intuition as well as what has worked in the past. Whether it’s a new landing page, call-to-action buttons, or an email, we often feel as though we know what our customers like. Rather than relying on your Read more…
With so many ways to communicate these days, it can be hard to keep up. Social media direct messages, tweets, comments, phone calls, and more can seem overwhelming. And while it is important to do your best to keep up with all channels of communication, there is one that Read more…
If you have browsed the web in recent years, chances are you have come across a chat bot. Chatbots can be a great asset when used correctly and are helpful in a variety of situations. Some of the more common ways to utilize chatbots are to help answer common Read more…