With so many online options, customers can get overwhelmed and anxious when searching for a product. Especially when exploring a new, unfamiliar company, it is easy to get stressed and second guess a purchasing decision. There are several ways you can help ease a customer’s purchasing anxiety and encourage them Read more…
The rise of social media has made it easier than ever to connect with your audience and sell your products, on any platform. While Twitter might not be the first place you think of when you want to make sales, it can be a helpful and effective tool. Using Read more…
There are many skills involved with running a successful business, and marketing yourself well. Data and analytics are terms that are thrown around a lot, and it can seem overwhelming knowing what skills you need to perfect. Having analytical skills and using them to better your products and overall Read more…
Many social platforms make it feel difficult, if not impossible, to reach your audience organically. With so many paid ads and post promotions, it can seem as though the only way to get your message out there is to spend money on each platform. While paid ads can be a Read more…
Being able to identify your customers, and their level of happiness with your company, can be extremely helpful in running a successful business. Tracking customer happiness, and the levels it goes up or down, might sound very abstract, but it is a powerful and measurable tool. Net Promoter Scores Read more…