There are many skills involved with running a successful business, and marketing yourself well. Data and analytics are terms that are thrown around a lot, and it can seem overwhelming knowing what skills you need to perfect. Having analytical skills and using them to better your products and overall Read more…
Many social platforms make it feel difficult, if not impossible, to reach your audience organically. With so many paid ads and post promotions, it can seem as though the only way to get your message out there is to spend money on each platform. While paid ads can be a Read more…
Being able to identify your customers, and their level of happiness with your company, can be extremely helpful in running a successful business. Tracking customer happiness, and the levels it goes up or down, might sound very abstract, but it is a powerful and measurable tool. Net Promoter Scores Read more…
No matter how great your company is, you are going to get a negative review every once in a while. Negative customer reviews can be really discouraging and frustrating, but ignoring them will not solve anything. Knowing how to monitor and respond to negative reviews is important in keeping Read more…
Every business will come across challenges, but small businesses come with their own set of struggles. It can be hard for small businesses, especially new ones, to stay afloat and maintain a solid income. There are several common issues that small businesses often run into that hurt their chances Read more…