Building a brand is more than just selling quality products, or having a good marketing strategy. Running a solid business and building a reputable brand are two different accomplishments, and creating a solid brand has incredible benefits. Understanding branding, and learning the steps to create a brand, will help Read more…
There are many skills involved with running a successful business, and marketing yourself well. Data and analytics are terms that are thrown around a lot, and it can seem overwhelming knowing what skills you need to perfect. Having analytical skills and using them to better your products and overall Read more…
If you’ve been on Instagram in the past year, you’ve probably noticed many users posting short, engaging videos. These videos, known as Instagram Reels, are a newer feature on the app, and one worth learning about. Although many users were unsure about Instagram Reels at first, they rapidly grew in Read more…
By the time a customer reaches one of your product pages, they are well on their way through the sales funnel. These are most likely customers that have very specific search criteria that your product fits. While it is fantastic to have customers put in the legwork to Read more…
One of the best feelings is watching your business grow, and see customers enjoying your products. After a while, you will likely have new ideas you want to explore or new markets you want to look into. While not all of your ideas are going to be successful, doing a Read more…