If you have been keeping up with technology trends over the past few years, you will know that bots are all the rage. Whether or not you want to have bots or chat bots for your ecommerce store, they are a trend worth educating yourself on. Bots, chat bots, and Read more…
The homepage to your website is the most important element of your website. It serves as the introduction to your brand, sets the tone, and persuades customers to continue shopping with you, rather than switching over to a competitor’s site.
Getting customers to do what you’d like them to do can be difficult, especially for those just starting out in marketing. They abandon shopping carts, ignore well written blog posts, and choose not to sign up for informative newsletters.
With so many ways to market your company these days, it’s no wonder email often gets overlooked. However, a 2018 Radicati Group study showed that there are more regular email users than ever before. Smartphones have made email an easy and accessible way for people to communicate. 91% of Read more…