Instagram is a fun, visually appealing platform. Although it has been popular since its introduction to the world, Instagram has managed to go through quite a growth spurt in the past few years. Over one billion people actively use Instagram each month, making it a perfect platform for businesses Read more…
No matter if you love or hate Twitter, chances are you have used (or at least thought about using) the social media giant for personal or professional purposes. Twitter is a unique and wildly popular platform known for its simplicity and authenticity. While other popular social media platforms (Facebook, Instagram, Read more…
As every marketing professional knows, customer retention is one of the most important things your company can focus on. Retaining the customers you already have saves you money from constantly trying to recruit new customers, helps you with word of mouth marketing, and increases revenue. American Express discovered that retained Read more…
Online shopping has seen a huge rise in popularity, and has become the preferred shopping method by most customers. Although a few stores choose to stay brick-and-mortar only, customers can now purchase everything from groceries to home supplies to cars online. With all of the ease of online purchasing, Read more…
The beginning of the new year is an exciting time. Employees return to work refreshed from the holiday break, with new inspiration and eagerness to get started on their personal New Year’s resolutions. A new year is also the perfect time to plan some New Year’s resolutions for your Read more…