Creating a logo, overall brand image, Instagram grid, and most other aspects of your marketing and branding efforts are largely dictated by color. Consider some of the most eye-catching and memorable logos: McDonald’s, Coca-Cola, Starbucks, Target, etc. All of Read more…
While many customers and companies are gearing up for Halloween, two other eCommerce holidays are rapidly approaching- Black Friday and Cyber Monday. Although they might seem as though they are still a ways away, preparing for these hectic shopping Read more…
Cooler weather, pumpkin patches, and changing leaves are showing up everywhere- meaning Halloween is right around the corner! “Spooky Season” is a fun term used to describe the weeks leading up to Halloween when fall is in full force. Read more…
With an average of 1 billion people on Instagram each month, using the popular platform should be a no-brainer for eCommerce companies. Instagram is a great place to show off creativity, brand personality, and connect on a more personal Read more…
After a while, the same marketing tactics can start to feel boring and expected, for both you and your customers. Even if you are routinely posting great content, customers might get bored of seeing similar posts every week. One Read more…