Online fraud is expected to flourish as the US rollouts EMV technology. The transition has made physical credit cards nearly impossible to counterfeit and fraudsters are now turning their attention to online sales. Some reports even indicate online retail fraud in the US alone to rise by 106 Read more…
Many would agree that to be competitive in today’s market, a business needs the ability to accept credit card payments online. By doing this, it can help increase your revenue, customer base and improve productivity. However, accepting credit cards also comes with one important aspect that every business Read more…
Carving out a unique niche for your business is key to growing your customer base. In order to be successful, you will need to understand who your customers are and how your business can better serve them. You will need to connect with them on a personal level Read more…
Last week, BMT Micro attended the Internet Retailer Conference + Exhibition in Chicago, IL. IRCE is the largest e-commerce trade show in the industry that includes a 2 Day Conference & 2 Workshops with a variety of sessions and tracks. The IRCE agenda is curated by the expert editorial Read more…
In our previous blog post [part 1], we discussed the importance of understanding who your existing customers are and how to identify your target audience. Once you have accomplished this, the next task to tackle is creating content that converts and engages your audience. Many businesses make the Read more…