Using Instagram can be tricky. You post a carefully shot and edited photo or video, waiting for the likes and comments to come. With the ever-changing algorithm, sometimes your posts don’t even show up on your audience’s feed. While there is not much you can do about this (besides continuing Read more…
When growing your business, driving traffic should be high on your priority list. Whether you are just starting out or already have a solid customer base, reaching more customers is always a big goal. When researching how to expand your audience, there is a lot of talk about optimizing SEO Read more…
Running a small business can have its challenges, especially when it comes to competing with larger brands. Large companies seem to dominate the market with their endless resources and accessibility. Although it might seem daunting, there are ways that you can compete with these corporations to help your small business Read more…
With so many different platforms and types of media, it can be easy to overlook ways to reach your audience. Facebook video ads are a fun and creative way to advertise or educate your followers, and can be fairly simple to create. If you’ve been considering making a video ad Read more…
Running multiple social media accounts is a challenge that many businesses take on. Having different ways to connect with your audience is a great asset, and can help your sales, customer loyalty, and brand personality grow. However, sometimes you just don’t have time to create unique content for each page. Read more…