Running an Instagram account for your business is a fun, but sometimes stressful, task. Instagram rewards creativity but also has trends that users like to put their own spin on. Staying on top of trends is one of the best ways to stay relevant and grow your audience. With the Read more…
One of the main goals of your social media accounts is to promote your products and introduce them to a wider audience. Once they see a product they like, making it as easy as possible for them to reach the item’s page is one of the best ways to encourage Read more…
When creating or updating your social media profiles, it can be tempting to skip out on writing a bio in lieu of a link to your website, or simply not adding anything at all. Your bio is one of the first impressions your audience will have of you, and Read more…
Using Instagram can be tricky. You post a carefully shot and edited photo or video, waiting for the likes and comments to come. With the ever-changing algorithm, sometimes your posts don’t even show up on your audience’s feed. While there is not much you can do about this (besides continuing Read more…
Instagram can be a great tool to increase brand awareness and promote your products. Having an understanding of how to use Instagram is essential for success on the app, and much of that comes back to your Instagram engagement rate. Learning about, and tracking, your engagement rate helps you make Read more…