Although social media platforms have become a popular method of communication, email marketing is still alive and well. Most brands still send emails to alert their audience of company news, new items, or exciting sales. However, with email marketing comes the dreaded spam folder. Getting your emails sent to your Read more…
Keeping in touch with customers via email is one of the most effective ways to keep in contact with them. If they choose to subscribe to get updates from you, that means that they are on their way to becoming a loyal customer. Once they give you their contact information, Read more…
Convincing your target audience to take action quickly can be a challenge. Maybe they are still shopping around, or unsure if they need what you are offering. Direct response marketing (DRM) is a tactic used to help drive growth and encourage your audience to take initiative. What Is Direct Response Read more…
Sending emails to your customers can be a great way to keep in touch with them. Although social media tends to get a lot of attention, emails are a classic and effective way to improve your relationship with your audience. Getting started with email marketing can seem like a Read more…
With so many ways to communicate these days, it can be hard to keep up. Social media direct messages, tweets, comments, phone calls, and more can seem overwhelming. And while it is important to do your best to keep up with all channels of communication, there is one that Read more…