Email marketing can be tricky to get just right- especially if you are sending out important or exciting information to your audience. Testing your emails before you send them out can help ensure that you are delivering your message in the best way possible. A/B testing is a tried and Read more…
Keeping in touch with customers via email is one of the most effective ways to keep in contact with them. If they choose to subscribe to get updates from you, that means that they are on their way to becoming a loyal customer. Once they give you their contact information, Read more…
Sending emails to your customers can be a great way to keep in touch with them. Although social media tends to get a lot of attention, emails are a classic and effective way to improve your relationship with your audience. Getting started with email marketing can seem like a Read more…
With so many ways to communicate these days, it can be hard to keep up. Social media direct messages, tweets, comments, phone calls, and more can seem overwhelming. And while it is important to do your best to keep up with all channels of communication, there is one that Read more…
Creating unique shopping experiences can be especially challenging for eCommerce stores. Although all of your customers fit into a demographic that needs or wants your product, each of them are individuals who have their own particular habits, desires, and qualities. Especially with larger companies, it can be difficult to Read more…