No matter how great your company is, you are going to get a negative review every once in a while. Negative customer reviews can be really discouraging and frustrating, but ignoring them will not solve anything. Knowing how to monitor and respond to negative reviews is important in keeping Read more…
Every brand aims to have an identity that is unique to them. Highlighting what makes you stand out from your competitors is one of the best marketing tactics you can use. Branding can seem like a vague concept, but it can make a huge impact on your sales and customer Read more…
Creating a brand has become more complex the more society has progressed. While keeping a focus on creating quality products is still very important, customers are looking for more than just something worth buying. Connecting with your audience can make a huge difference in the success of your Read more…
Designing or updating a website for your eCommerce company can seem overwhelming. Creating a website that is easy to navigate, pleasing to look at, and includes all of the information your customers need can seem daunting. While there is a lot of work that goes into designing your website, Read more…
Having a sales funnel is important for a successful eCommerce business. The sales funnel helps you meet customers where they are in their buyer’s journey, and can help you retain customers and increase sales. The sales funnel model is made up of 4 main stages, which are all connected and Read more…