Email marketing can be tricky to get just right- especially if you are sending out important or exciting information to your audience. Testing your emails before you send them out can help ensure that you are delivering your message in the best way possible. A/B testing is a tried and Read more…
Sending emails to your customers can be a great way to keep in touch with them. Although social media tends to get a lot of attention, emails are a classic and effective way to improve your relationship with your audience. Getting started with email marketing can seem like a Read more…
By the time a customer reaches one of your product pages, they are well on their way through the sales funnel. These are most likely customers that have very specific search criteria that your product fits. While it is fantastic to have customers put in the legwork to Read more…
Running one social media channel can seem like a tough task, let alone multiple channels. It seems like there are constantly new features rolling out, or new apps that you need to download and learn about. Whether your company has an individual running your accounts or you have a Read more…
If TikTok has not been on your radar, you are not alone. The viral app targets users under 30, especially those in Gen Z, and makes even its millennial users feel old. However, with its rise in popularity, TikTok has been rapidly expanding its demographic to include older users Read more…