As every marketing professional knows, customer retention is one of the most important things your company can focus on. Retaining the customers you already have saves you money from constantly trying to recruit new customers, helps you with word of mouth marketing, and increases revenue. American Express discovered that retained Read more…
First impressions, good or bad, are lasting. And while you can overcome a bad first impression, it is much better to start off a relationship on the right foot. The same goes for starting a relationship with your customers. After creating a stellar Homepage and About Us page, customers Read more…
Online shopping has seen a huge rise in popularity, and has become the preferred shopping method by most customers. Although a few stores choose to stay brick-and-mortar only, customers can now purchase everything from groceries to home supplies to cars online. With all of the ease of online purchasing, Read more…
Chances are, if you have been on the internet over the past few years you have had some exposure to Chat Bots. Whether through personal experience or our Introduction to Bots, this trend is taking over customer service channels. When used correctly, Chat Bots can be a wonder asset Read more…
If you have been keeping up with technology trends over the past few years, you will know that bots are all the rage. Whether or not you want to have bots or chat bots for your ecommerce store, they are a trend worth educating yourself on. Bots, chat bots, and Read more…