Hashtag 101
In the age of technology, it is easy to get lost or confused by the ever-changing trends and algorithms. One trend that is not new, but has dramatically risen in popularity over the past decade, is the hashtag. A Read more…
Running Ecommerce Tests
Creating a new ecommerce business, or integrating a new product is a fairly simple concept. If you have a good idea, you start a store or add the product. However, the reality is that there is a lot of Read more…
Creating Instagram Captions
As anyone with an Instagram account knows, the platform goes much deeper than simply posting pictures. While posting high quality, cohesive pictures that align with your brand image is very important, there are other factors to consider to fully utilize Read more…
How To Use Social Proof For Your Online Business
Convincing new customers of how great your products or services are is a big task, especially when you try to handle it without help. While having a great marketing team and solid brand image is very important, one of the Read more…
Reputation Management: Handling Your Online Presence
Having a positive brand image can help your company immensely with sales and customer relationship management. Especially when it comes to online shopping, customers are understandably hesitant. With so many scams and untrustworthy companies, having a solid brand image is Read more…