When establishing a new company, you need to make your name and brand well known throughout your target market. This is typically done with a branding strategy. Branding is the process of coming up with a name, image and possibly slogan unique to your products and services, which consumers will Read more…
Video advertising is online advertisements that contain video, or more commonly, when a video about a product is shown before, during, or after a video stream online. With the amount of people you can reach on the Internet these days, video advertising is a crucial part of any advertising plan. Read more…
When selling a product or service, using subscriptions or recurring payments is a great way to plan for the future and to build a strong customer base. Having a better idea of what your revenue stream will look like next month will allow you to plan for enhancements, new projects, Read more…
Banner Ads have been very popular ever since the Internet has become a household staple. They are a image-based form of advertising that are strategically places on different sites. The purpose of banner advertising is to promote a brand and to drive traffic to the advertiser’s site. Due to their Read more…
Fraud seems to be everywhere these days. With any eCommerce business, making sure your customers are protected against fraud is key. If not, it could end up costing both your business and your customers a high price. Customers will have to deal with the stealing of confidential information and you Read more…