Link In Bio Tools: Everything You Need To Know (And 4 Of Our Favorites)
Sharing links on social media can be a challenge, as many platforms only allow clickable links in your bio. Between your website, social channels, blog, product pages, and anything else you want to share, it can be hard to choose one or two links to promote. Luckily, there is a way to add multiple links in a clean, easy-to-navigate format. Link in bio tools have been rising in popularity, and for good reason.
What Is A Link In Bio Tool?
A link in bio is a clickable URL that you can add to your Instagram bio. A link in bio tool is a clickable link that directs your audience to an easy-to-navigate landing page where you can showcase multiple links, content feeds, or information. This makes it easy for your audience to find everything that they are looking for, without having to clutter your bio with multiple links.
Why Use A Link In Bio Tool?
Although Instagram allows up to five direct links, link in bio tools have some benefits that a simple link cannot provide. First and foremost, a link in bio tool creates a much tidier feel. The landing pages these tools offer provide a clean, organized look that makes it easy to find what you are looking for. Link in bio tools also provide analytics, such as how many people have clicked on a specific link. Link in bio tools also allow you to share more with your audience, by having a much higher content limit.
Best Link In Bio Tools:
If you are interested in adding a link in bio tool to your profile, there are many options to choose from depending on your needs! Here are a few of the mostly highly rated tools.
Linktree is the original link in bio tool, and the one that BMT Micro uses. This tool offers clickable buttons that lead to your most important content. Your website, product pages, videos, email signups, downloads, and more can all be linked on your Linktree. It is also very user-friendly, and offers a free version as well as a paid “pro” version for users looking for more advanced features.
Later is a social media scheduling tool that also offers a link in bio tool, appropriately called Linkin.bio. Linkin.bio turns your link into a mini-website where you can share products, downloads, content, or anything else that you want to promote. You can also share photos and track link clicks and analytics.
Milkshake is a great option for those looking for an aesthetically pleasing link in bio option. This tool makes it easy to create and share links from your phone, and displays links more like an Instagram Story (sliding from left to right) rather than a simple list. Milkshake is very customizable, making it perfect for anyone who wants to share photos and stick to their color scheme. It is known for being user-friendly and offering a range of plans (starting with a free plan) to meet all of its users’ needs.
ContactInBio helps users create a micro-landing page customized to their unique needs. This tool allows you to add links, create forms, collect payments, and even book appointments. ContactInBio is extremely customizable, with a range of backgrounds, fonts, and music for users to choose from.
Not every business needs a link in bio tool (especially if you do not have many links you want to guide your customers to quite yet) but they are a fantastic resource for anyone looking to neatly present an array of information to their audience. There are many link in bio tools out there that can help your customers interact with you. Make sure to keep them updated and switch out the links, forms, or photos as needed. Do you use a link in bio tool? Which one did you choose? What are your favorite features? Let us know in the comments!
