If you’ve had your website for a while, it might be time for a refresh. Keeping your website up to date is important to let visitors know that the information they are seeking is up to date, and so that your website serves as an accurate representation of your company. Read more…
Creating and advertising products is a huge part of any business strategy. Your business centers around what you are selling, and how to sell it to your audience. Whether your product is new and innovative, or a tried and true favorite, knowing the stages of the product life cycle can Read more…
There are many metrics that are important to keep up with when running a business. Taking time to educate yourself on what is working, what customers are responding to, and what your weak areas are can make a world of difference in your success. One important metric that can get Read more…
Whether you are designing your homepage, a product page, or a link from an ad, your landing page is going to be the first impression your audience has of you. With a quick glance, your visitor will decide if they want to stay on your site or look elsewhere. Designing Read more…
One of the main goals of any business is to draw in more customers, and retain the customers that they already have. While this is an important goal, not all online shoppers are looking for the same thing. By getting familiar with the different types of customers, you can appeal Read more…