Gift cards have been around for a long, long time in brick and mortar stores, but the idea to create them for ecommerce companies is fairly new. While the general idea is the same, ecommerce gift cards vary from the traditional plastic cards you are most likely familiar with. For Read more…
Over one billion people are active users of Facebook. This huge, global platform can be any marketer’s dream or nightmare. While having access to such a huge audience is wonderful, it can also be intimidating and easy to get lost in the swarms of other businesses trying to reach Read more…
Customers appreciate promotions and deals at any time of the year, but around the holidays they have come to expect it. Offering holiday promotions can be one of the best ways to build excitement around your brand and increase sales to help you meet your year-end goals. No matter the Read more…
Customers are at the heart of every business, no matter how large and established or small and new. And while you do your best to provide the best possible product or service for them, once in awhile things go wrong or a miscommunication happens. Some customers will be understanding while Read more…
With the holiday season right around the corner, many ecommerce stores are starting their preparations. However, many companies overlook Halloween each year in anticipation of Black Friday and the holiday rush that comes with it. While many of your competitors are likely to focus their efforts on the holiday frenzy Read more…