Online shopping has seen a huge rise in popularity, and has become the preferred shopping method by most customers. Although a few stores choose to stay brick-and-mortar only, customers can now purchase everything from groceries to home supplies to cars online. With all of the ease of online purchasing, Read more…
The beginning of the new year is an exciting time. Employees return to work refreshed from the holiday break, with new inspiration and eagerness to get started on their personal New Year’s resolutions. A new year is also the perfect time to plan some New Year’s resolutions for your Read more…
Having a “boring” product or service is a major challenge to marketers. Some products, such as clothing, food, or home goods, are naturally easy to photograph and present. Others, such as financial services, necessities, or insurance can be difficult. Just because your product is not exciting on the outside does Read more…
Black Friday is one of the single largest shopping days of the year. Customers wake up at the crack of dawn to ensure that they get the best deals on presents for their loved ones, and might even snag a few things for themselves. For small businesses, Black Friday can Read more…
Every smart company and marketer knows that social media is important for developing your brand, increasing your sales, and keeping in touch with customers. While you might have researched the best social media platforms to use, how to use social media to boost SEO, and even how to research your Read more…