Running a small business can have its challenges, especially when it comes to competing with larger brands. Large companies seem to dominate the market with their endless resources and accessibility. Although it might seem daunting, there are ways that you can compete with these corporations to help your small business Read more…
If your businesses has become established, you have probably gotten a good idea of what your audience likes, and how to provide them with quality products. If there is a certain product that sells out quickly, or if you want to create excitement around a new product, consider running Read more…
When selling products to customers, it can be hard to stand out against your competitors. With so many products on the market, why should they choose yours? Having a value proposition lets customers know why they should choose you, and how you can help provide them with what they Read more…
One of the most important steps in running a successful business is understanding your customers and their journey to making a purchase from you. While “journey” might sound like a long and grand adventure to the end product, the reality is the process happens fairly quickly. Buyers do not Read more…
Credit card chargebacks are an annoying and costly part of running an eCommerce business. Chargebacks occur when a customer disputes a charge they see on their credit card statement in order to get their funds back. If their dispute is deemed valid, the eCommerce merchant is required to refund Read more…