Psychology and ecommerce might not be two words that you put together, but when used correctly psychology can be a powerful sales tool. While you do not want to use psychology to manipulate customers, you can use it to persuade customers to use your products verses a competitors. Psychologist Robert Read more…
Creating marketing content can be overwhelming, even intimidating, no matter how much experience you have. Trends are constantly changing, and the Content Marketing Institute reported that 70% of B2B marketers were creating more content in 2017 than the previous year, meaning there is more competition than ever. A content marketing Read more…
Ecommerce companies have gotten highly competitive, with every purchase, click, and conversion making a difference to each company’s success. As most ecommerce businesses know, keeping customers is easier and cheaper than trying to gain new customers. So how do you keep customers engaged and happy with your company? With all Read more…
The United States has a good market for almost everything. However, expanding your business’s reach internationally has become easier than ever with the rise of global e-commerce. Before you try to start selling to an international customer base, ask yourself if there is a need or want for your service Read more…
Blogging is a quick and easy way to drive traffic to your website and keep relevant content that has customers checking back for more. Keeping a consistent blog also helps your ranking in Google searches, as your customers will be searching for you to see what new ideas and tips Read more…