Finding your customer base, especially for newer ecommerce companies, can be intimidating and difficult. With so many competitors out there, finding a target audience to recruit as loyal customers might seem impossible. Targeting a niche market is a great way to help boost your sales and promote your brand. Read more…
Running an ecommerce store has a lot of perks, such as the opportunity to reach a wide range of customers and share your products easily. However, no matter how unique your product is you will have competitors fighting to take your business. Each company has their own qualities that Read more…
Marketing your company can be a tricky field to navigate. Each demographic responds very differently, making it challenging to create a brand that can cater to a wider audience. Although you might run a company that caters to a niche market, most companies welcome a wider demographic. If you Read more…
Taking care of the planet has always been something that society cares about. Over the past few years, companies and their customers have been working together to make a positive environmental impact. With the ease of online shopping and new, innovative products hitting shelves daily, there is a lot Read more…
Ecommerce videos have come quite a long way since the early days of YouTube. While we used to be thrilled watching aspiring entrepreneurs or social media influencers show off products in low-quality videos, technology has progressed well passed that. What has not passed is customer’s love at watching videos, Read more…