EU VAT
If you sell digital goods or services, especially to European consumers, you are most likely well aware of Value Added Tax (VAT) and the new changes that were put into effect on January 1, 2015. These changes brought new Read more…
Beware of Checkout Conversion Killers
Most online businesses are obsessed with traffic generating strategies (like SEO, content marketing, social media, etc,), but they completely ignore their site’s conversion rate. Website traffic may generate sales, but conversion rates ultimately determine a business’s overall profitability. Even Read more…
Expand Your Social Presence with Snapchat
Even if you don’t use it, you are probably aware of Snapchat or have least heard of it. The mobile application was initially released in 2011, but has quickly grown in popularity over the last few years. Snapchat has Read more…
Tips For Taking Your Online Business Global
The great thing about being an online business is that reaching international markets has become easier than ever. Typically, most businesses start local and when their sales begin to increase, they consider moving operations into other countries. Read more…
Why It’s Time To Clean Up Your SEO
In our most recent blog, New Year Resolutions For Your Online Business, we touched on the importance of updating your SEO. A key takeaway was that businesses should update the keywords on their website each month to ensure Read more…