Deciding between an in-house or outsourced e-commerce solution is becoming a constant dilemma for many online businesses. Selecting the right solution is just as important as the product or service being sold. But, how does a business know whether it is in their best interest to build their own in-house Read more…
Product descriptions are an important part of the conversion process. They are considered a final point in the conversion funnel, and a major reason why some users may (or may not) convert. Your product descriptions should effectively sell your products and entice users to click buy or try. These are Read more…
The ability to sell and deliver your game online is typically one of the toughest aspects of game development. But, this has become a lot easier in recent years due to digital distribution changing the way we buy and sell video games. In digital gaming, one of the most popular Read more…
The summer months are just around the corner for the northern hemisphere. Is your business prepared? As the temperature begins to rise, most businesses experience a traditional decrease in sales during the summer months. Some reports show that July is the slowest month for e-commerce – down 30% from top Read more…
Did you know even 50+ years after it was developed, the SWOT analysis is still one of the most popular ways to analyze a business? It was originally developed for large businesses, but the SWOT process is equally useful and relevant to any business regardless of industry size. It’s also Read more…