How effective is your social media strategy? Have you ever assessed whether or not your current social media strategy is working for your business? Developing a comprehensive social media strategy is a key tool in helping you manage your online reputation effectively. But, after you start implementing your strategy, you Read more…
To reach a global audience, it has become imperative for online businesses to build an effective cross-border e-commerce strategy. But, in order to do this, a business must adapt the shopping and checkout experience to the actual location of their customer (also known as localization). What is localization? Localization is Read more…
A return policy can make or break an online business. At least 30% of all products ordered online are returned compared to only 8.89% bought in brick-and-mortar shops (Invesp). But, 92% of shoppers say they would buy something again if they were happy with the return policy. With 67% Read more…
With more than $3.5 billion lost to online fraud each year, fraudulent online credit card activity is a growing concern for businesses. Fraudulent transactions are at an all-time high and some reports even indicate online retail fraud in the US alone to rise by 106 percent over the next Read more…
The ability to sell and deliver your product or service online can be one of the toughest aspects of e-commerce. Shipping products, managing payment options, and improving sales can all be incredibly time-consuming and overwhelming. For many businesses today, it is more cost effective to outsource e-commerce needs than to Read more…