Creating and advertising products is a huge part of any business strategy. Your business centers around what you are selling, and how to sell it to your audience. Whether your product is new and innovative, or a tried and true favorite, knowing the stages of the product life cycle can Read more…
When talking about Search Engine Optimization, or SEO, what comes to mind is how high you rank in Google searches. However, there is a new type of SEO that is on the rise- social SEO. As the largest social media platform, Facebook is the perfect place to start working on Read more…
One of the main goals of any business is to draw in more customers, and retain the customers that they already have. While this is an important goal, not all online shoppers are looking for the same thing. By getting familiar with the different types of customers, you can appeal Read more…
User Experience, also called UX, is critical for the success of your business. UX encompasses the aspects included in a user’s experience with your company, and it is especially important when it comes to your website. Think about the last time you visited a website as a customer. Did the Read more…
Running an Instagram account for your business is a fun, but sometimes stressful, task. Instagram rewards creativity but also has trends that users like to put their own spin on. Staying on top of trends is one of the best ways to stay relevant and grow your audience. With the Read more…