Instagram feeds have become a place for perfectly shot aesthetically pleasing content, which can feel impossible to keep up with. While it is important to keep up with your Instagram posts if you want to keep growing and connecting with your audience, your Instagram Stories offer an opportunity to help Read more…
Text-based social media apps are not a new concept, but they are making a comeback in popularity. X, formerly known as Twitter, used to be the place to go for short text-based content, but recently other apps have been drawing in quite the audience. If you spend much time on Read more…
Getting new customers is always a great feeling, but what is even better is getting repeat customers that love your business. Building brand loyalty helps you keep those customers coming back, and recommending your business to others. What Is Brand Loyalty? Brand loyalty is a customer’s consistent specific preference to Read more…
When you think about conversions for your brand, you probably think of customers making a purchase or scheduling a service from you. These types of conversions are called macro conversions, and tend to be the end goal when creating your strategy. Sometimes it is more beneficial for you to play Read more…
Social media can become cluttered with content, making it easy for audiences to scroll right past something that doesn’t immediately grab their attention. Even high-quality, well-planned posts get skipped over regularly. Although it can be discouraging when it seems like your content is not reaching your audience, adding a hook Read more…